Today we’re gonna talk about the differences between a commercial auctioneer and a fundraising auctioneer. One of the main differences is the auction chant. See, a commercial auctioneer is selling product and a fundraising auctioneer is really selling to people. There’s a distinct difference.
At commercial auctions, people are generally auction savvy. They attend auctions on a regular basis and that commercial auctioneer is able to go much faster. In fact when I was selling at a commercial auction, I would generally sell 80 to 100 items an hour. That’s fast! At a fundraising auction, the rate is generally around 20 items per hour. Let me give you a difference in the chant. At a commercial auction it would sound more like:
(spoken in a rapid cadence)
“Two thousand dollars is bid, now three thousand, three thousand and four. Four now five. Five now six and seven thousand. Seven thousand now eight. Eight thousand? Sold! Seven thousand dollars!”
And at a fundraising auction it would go more along the line of…
(spoken in a slow, leisurely cadence)
“Two thousand dollars is bid, looking for three thousand. Three thousand dollars is bid and now four. Four thousand dollars is bid and now five. Five thousand, now six. Six thousand now seven. Seven thousand dollars is bid and now eight. At eight thousand dollars? Sold! Seven thousand dollars!”
You slow down so people can more easily understand what you’re saying and understand what you’re asking. We don’t want to confuse anyone. We want to bring out the generosity in everyone. And that’s just one of the many different facets of a fundraising auctioneer.