Quality Sound is an absolute key component to any and all fundraising events. People have to be able to hear to understand. But I’m going to take that a step further and I’m going to tell you that a sound check with your audio director prior to the event is absolutely critical to success.
Who is going to be there for the sound check?
Obviously the auctioneer needs to be there for the sound check because it’s going to be their voice who’s going to be heard throughout the evening. But who else should be there for the sound check is anyone who is going to speak. If you have anyone giving a presentation, anyone giving an award, they need to be comfortable with the microphone and the sound engineer needs to understand the nuances of the person’s speaking voice so that they can adjust accordingly.
People often say “It’s okay, I’m just gonna get up there and wing it!”
NO! No one ever gets to wing it at a successful fundraising event. They’re scripted, they understand what they’re going to say, they’ve practiced and they’ve gone through a sound check to make sure that sound quality is going to be there when they start to speak.
There are a lot of moving parts to a fundraising event and sound is absolutely critical. So do a sound check, you’ll be glad you did!
Scott Robertson is a Benefit Auctioneer Specialist (BAS) and fundraising consultant with over 20 years of experience. If your fundraising efforts are failing to meet your goals, here are 10 great reasons to hire him as your fundraising auctioneer.